How to Build Your First WhatsApp Chatbot Flow in ZazzyAgent
Your first chatbot does not need to be complicated.
A simple menu with three choices can teach you almost everything you need to know about Flow Builder:
Trigger → Message → Choice → Branch → Action
This guide walks through a simple WhatsApp customer-support flow.
What we'll build
The customer sends:
help
ZazzyAgent replies:
Hi! How can we help?
Then shows:
Track Order
Products
Talk to Support
Each option takes the customer somewhere different.
Before you start
You need:
Connected WhatsApp account
Flow Builder access
A WhatsApp automation setup
A clear purpose for the flow
If you haven't connected WhatsApp yet, see How to Get WhatsApp API and Connect WhatsApp to ZazzyAgent.
Step 1: Create a flow
Open Flow Builder.
Create a new flow.
Give it a useful name:
Main Customer Menu
Avoid:
Flow 1
A clear name matters once you have multiple automations.
Step 2: Configure the trigger
Open the Start Bot Flow configuration.
Set the keyword:
help
Choose the appropriate matching mode.
For a simple example, an exact keyword match is easy to understand.
The current Flow Builder trigger configuration supports exact keyword matching and broader string matching.
Step 3: Add the welcome message
Add a text message:
Hi! Welcome to our support team. How can we help you?
Keep the first message simple.
Step 4: Add Quick Replies
Add:
Track Order
Products
Talk to Support
See Quick Replies in ZazzyAgent: Complete Guide.
Step 5: Create the Track Order branch
Connect:
Track Order
to a new message:
Sure. Please provide your order number.
You can then add User Input if you want the order number collected and saved.
See ZazzyAgent User Input: Build Forms Inside WhatsApp.
Step 6: Create the Products branch
Connect:
Products
to:
Great! What would you like to see?
You can then send:
Product categories
Images
Catalog content
Product recommendations
Another menu
Step 7: Create the Support branch
Connect:
Talk to Support
to:
I'll connect you with our support team.
You can then route the conversation to the appropriate human-support workflow.
See ZazzyAgent Shared Inbox: Manage Customers and Human Handoffs.
Step 8: Save the flow
Save the complete flow.
The current Flow Builder documentation specifically emphasizes saving the flow after configuration.
Step 9: Test it
Send:
help
from your test WhatsApp account.
You should receive:
Hi! Welcome to our support team. How can we help you?
Then the three options.
Test each one.
Test Track Order
Tap:
Track Order
Confirm that the order-information path starts.
Test Products
Tap:
Products
Confirm that the product path starts.
Test Support
Tap:
Talk to Support
Confirm that the support path works.
Why this simple flow matters
You've now used:
Trigger
Text
Quick Replies
Branching
User Input
Human support
Those are the foundations of much more advanced automations.
Add a condition
You could extend the flow.
For example:
Customer Type = VIP
→ VIP support
Otherwise:
→ Standard support
See How to Use Conditions in ZazzyAgent Flow Builder.
Add a label
You could label customers who choose:
Products
with:
Product Interest
This can later be used for segmentation.
See How to Use Labels in ZazzyAgent.
Add a sequence
After a customer requests product information:
Product Information
→ Start Sales Follow-up
See How to Start a WhatsApp Sequence From a ZazzyAgent AI Agent for sequence concepts.
Add AI later
You can also place AI into a structured automation.
For example:
Products
→ AI Product Assistant
The AI can understand natural-language questions rather than forcing the customer through menus.
Add an API later
Suppose the customer chooses:
Track Order
You could call an API to retrieve the live order status.
See HTTP API in ZazzyAgent: Complete Guide.
Your first flow architecture
Customer types "help"
↓
Welcome Message
↓
Quick Replies
↓ ↓ ↓
Order Products Support
↓ ↓ ↓
Input Products Human
/AI Agent
Common first-flow mistakes
Too many options
Start with three to five meaningful options.
No clear next step
Every choice should lead somewhere.
Trying to build everything at once
Build the basic flow first.
Not testing each branch
A flow isn't finished until every route works.
What to build next
Once your first flow works, add one advanced feature at a time:
User Input
→ collect customer data
Custom Fields
→ save customer information
Conditions
→ branch based on data
Labels
→ classify customers
Sequences
→ follow up
AI
→ understand natural language
APIs
→ retrieve live information
That progression is easier to manage than trying to build a 100-step chatbot on your first attempt.