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Learn how to use WhatsApp broadcasts, sequences, labels, segments, personalization, customer data, and automated follow-ups to run targeted marketing campaigns.
WhatsApp Broadcasting lets you send a campaign to a selected group of customers instead of messaging them individually. A broadcast is useful when you want to communicate the same campaign to many eli
Labels are one of the easiest ways to organize customer conversations. A label is a simple marker you can attach to a customer to describe something important about them or their interaction with your
A good lead-generation chatbot should do more than collect a phone number. It should help you understand whether the person is a relevant lead and give your sales team useful information before they t
Creating a sequence is only part of the job. You also need to know what happened after the messages were scheduled. Did ZazzyAgent target the customer? Was the message sent? Was it delivered? Did one
